SafeToNet | SafeToNet | The Next Generation of Cyber Safety
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How it Works

Manage | Pattern | Analyse | Predict

 It’s Introllerant of bad guys. In fact, it has a zero-trollerance of anything harmful
(can you see what we’ve done here??)

It’s important to know that SafeToNet is built on a super-duper powerful computing platform. It’s rugged, strong, dependable and big, very big. Not small but huge. It has to be huge because it does a ton of things in real time. As the software strengthens it analyses, compares, patterns, predicts and blocks (if required, you don’t have to use any of those options if you don’t want to). It does that without you even knowing, it’s that quick. SafeToNet analyses millions of incoming and outgoing messages every day. It never rests and it has a memory like an elephant. It looks for what we call “human attack patterns”. As it learns it gets bigger, more accurate and more powerful. It does that using a rock solid, industrial strength, best of breed tier 1 infrastructure. This really is some of the best stuff you can get in technoland.

The SafeToNet infrastructure is spread around the world and geographically is probably not that far away from you right now. It uses clustering technology (woop woop) to boost the speed of its data analysis applications. It’s extremely scalable so if everything suddenly goes bonkers and the big data become ginormous data, the systems can handle it.

STAGE 1

DEVICE MANAGEMENT

When you download SafeToNet onto your Child’s device and they give you permission to activate it (yes, your Kids have to allow you to install it), the SafeToNet software asks you to download a separate piece of software called Mobile Device Management (MDM). MDM is pretty nifty and is what gives Parents the tools to remotely manage their child’s device. It keeps it secure and provides a whole raft of administrative functions.

DEVICE MANAGEMENT

When you download SafeToNet onto your Child’s device and they give you permission to activate it (yes, your Kids have to allow you to install it), the SafeToNet software asks you to download a separate piece of software called Mobile Device Management (MDM). MDM is pretty nifty and is what gives Parents the tools to remotely manage their child’s device. It keeps it secure and provides a whole raft of administrative functions.

STAGE 2

Pattern

(where the advance features are active)

SafeToNet is pretty clever and as each day goes by it assesses, learns, improves and grows (advance features only). In fact it’s building in real-time one of the world’s biggest data sets of social interactions, patterns and outcomes. This really is BIG DATA.

To be honest, the first time you use SafeToNet’s advance features, it is pretty useless (gulp!). It doesn’t do much (mmm). This is because it has to get to know you, to understand you and to appreciate who you are and what you are like. Imagine meeting someone for the first time, it takes a while to get to know them, right? Well SafeToNet is the same. It has to get to know you so it can look after you. The more it knows, the safer you will become. It learns your behaviour patterns, your digital characteristics and over time (and the time depends on how active you are online), it is able to predict how you will react when you see content and read messages. It knows what you are happy to see and read, and what you aren’t. It then starts to block the bad stuff. How great is that!

Once it knows you (and we call that behavioural patterning), it can tell if you start acting out of character. Maybe you have gone quiet, or perhaps your mood has changed. Maybe you have become angry or sad. SafeToNet can tell (it is probably the best digital friend you will ever have, nice!). It then uses additional analytical techniques to contextualise what has changed. We call that anomaly behaviouring (rubbish English eh!).

Pattern

(where the advance features are active)

SafeToNet is pretty clever and as each day goes by it assesses, learns, improves and grows (advance features only). In fact it’s building in real-time one of the world’s biggest data sets of social interactions, patterns and outcomes. This really is BIG DATA.

To be honest, the first time you use SafeToNet’s advance features, it is pretty useless (gulp!). It doesn’t do much (mmm). This is because it has to get to know you, to understand you and to appreciate who you are and what you are like. Imagine meeting someone for the first time, it takes a while to get to know them, right? Well SafeToNet is the same. It has to get to know you so it can look after you. The more it knows, the safer you will become. It learns your behaviour patterns, your digital characteristics and over time (and the time depends on how active you are online), it is able to predict how you will react when you see content and read messages. It knows what you are happy to see and read, and what you aren’t. It then starts to block the bad stuff. How great is that!

Once it knows you (and we call that behavioural patterning), it can tell if you start acting out of character. Maybe you have gone quiet, or perhaps your mood has changed. Maybe you have become angry or sad. SafeToNet can tell (it is probably the best digital friend you will ever have, nice!). It then uses additional analytical techniques to contextualise what has changed. We call that anomaly behaviouring (rubbish English eh!).

STAGE 3

Big Data Analytics

(where the advance features are active)

So, having worked out what you are all about (and what a friendly and nice person you are), SafeToNet starts to analyse what you do and when you do it. It analyses who you interact with, when, for how long and starts to protect them too. It analyses content and searches for certain words and phrases which it can contextualise. It starts to get really clever at this point. It soon learns when you are having fun (banter) and when you become aggressive (arguments). It can tell if you are upset and if so, it starts to heighten its analytical processes and goes into hyper-drive (just like Star Trek) to keep you safe.

Big Data Analytics

(where the advance features are active)

So, having worked out what you are all about (and what a friendly and nice person you are), SafeToNet starts to analyse what you do and when you do it. It analyses who you interact with, when, for how long and starts to protect them too. It analyses content and searches for certain words and phrases which it can contextualise. It starts to get really clever at this point. It soon learns when you are having fun (banter) and when you become aggressive (arguments). It can tell if you are upset and if so, it starts to heighten its analytical processes and goes into hyper-drive (just like Star Trek) to keep you safe.

STAGE 4

Predict

(where the advance features are active)

“I knew you would do that”. We say that to the people we know don’t we? SafeToNet does the same. It statistically measures what typically happens when you message someone (what words you use, how many you use etc.) and then applies probability analytics to measure how accurate it is at predicting your reactions. If it’s right it remembers, and if it is wrong, it learns and adapts. It doesn’t take long before it knows more about you than you do (now, that is a bit scary isn’t it! – don’t worry, it only does it to safeguard and help you. It’s there to look after you – no more, no less).

Predict

(where the advance features are active)

“I knew you would do that”. We say that to the people we know don’t we? SafeToNet does the same. It statistically measures what typically happens when you message someone (what words you use, how many you use etc.) and then applies probability analytics to measure how accurate it is at predicting your reactions. If it’s right it remembers, and if it is wrong, it learns and adapts. It doesn’t take long before it knows more about you than you do (now, that is a bit scary isn’t it! – don’t worry, it only does it to safeguard and help you. It’s there to look after you – no more, no less).